Behavioral Economics Meets AI: Insights from Santiago

Link to the Keynote Presentation (The keynote opens in Spanish, with English subtitles appearing when I begin speaking.)

In late August 2025, I had the opportunity to deliver the keynote address at InsurteChile in Santiago, Chile—representing Kaleido-Life, where I serve as an advisory board member and offer behavioral strategy. Speaking before more than 1,000 attendees, I explored how behavioral economics is redefining the role of AI-modeling in the insurtech space both in Latin America and worldwide—transforming efficiency into genuine behavioral connection.

Here are some key takeaways:

• AI becomes meaningful only when behavior gives it context. Data models must mirror how people actually think, decide, and act—not just how systems expect them to.

• Fintech and Insurtech’s next evolution is emotional intelligence. Technology must translate efficiency into empathy, turning automation into connection.

• Behavioral data is the missing language of personalization. When integrated into modeling, it moves communication from predictive to truly human.

• Innovation is not replacing the human—it’s revealing the human within the model.

Watch the video: https://youtu.be/_H1zT-4Ap14?si=xdKC_5ZT4BqlLb5X